UK car manufacturer Morris Garage to begin operations in Togo next week

Economic governance
Thursday, 09 July 2020 15:30
UK car manufacturer Morris Garage to begin operations in Togo next week

(Togo First) - British carmaker Morris Garage (MG) will start operations in Togo on July 15, 2020. The firm signed a partnership agreement in this framework with Diwa International, the car dealer founded by Togolese businessman Jonas Aklessou Daou who also heads Sodigaz. 

MG will offer various types of cars including its RX5 model, which is a modern SUV. “We have the ideal offers for professional, family, and luxury cars. With our comfortable, modern, and spacious models, we are ready to give the best to the Togolese market, in terms of driving experience and customer satisfaction,” said Pascal Djondo, deputy managing director, Diwa International. 

The carmaker’s decision to come to Lomé aligns with its expansion strategy in Africa. In Togo, it will be disputing market shares with CFAO Motors, Hyundai, and countless used car sellers. Its new partner, Diwa International started operations in 2018, selling CHEVROLET and ISUZU cars. 

In Africa, Morris Garage already operates in Benin, Burkina Faso, and Niger. 

Séna Akoda

togofirst mobile

 
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