Togo Launches Sixth Edition of “Consume Local” Month

Economic governance
Friday, 10 October 2025 15:31
Togo Launches Sixth Edition of “Consume Local” Month

(Togo First) - • Togo launched the sixth edition of its “Consume Local Month” on October 9, 2025, promoting Made-in-Togo products.
• The initiative, held under the UEMOA regional framework, focuses on skills and innovation to strengthen SME competitiveness.
• Authorities aim to increase domestic consumption and expand local value chains across sectors including agrifood, textiles, and cosmetics.

Togo officially launched the sixth edition of its annual “Consume Local Month” on October 9, 2025, in Lomé. The opening ceremony, chaired by Mensah Koffi Vinyo, Chief of Staff at the Ministry of Local Consumption, marked the start of a series of activities designed to promote local products and services under the West African Economic and Monetary Union (WAEMU) initiative.

The 2025 edition, held under the theme “Skills and Innovation for the Competitiveness of Local Products,” highlights the role of entrepreneurship, creativity, and technical know-how in driving national economic growth.

Throughout October, authorities will organize training workshops for micro, small, and medium-sized enterprises (MSMEs), as well as conferences, company visits, trade fairs, and media campaigns across the country.

Officials said the objective is to boost consumption of local products and engage every link in the value chain — from production to marketing — in the nation’s economic development.

“It is about giving greater value to our agro-food, artistic, artisanal, textile, cosmetic, and service innovation potential,” said Mensah Koffi Vinyo. He added that the government views local production as a pillar of structural transformation and sustainable employment creation.

Since its launch in 2019 by the UEMOA Commission, “Consume Local Month” has become an annual event celebrated simultaneously across the bloc’s eight member states. The initiative aims to strengthen regional production capacity and reduce dependence on imports.

According to Abdoulaye Diop, UEMOA’s resident representative in Togo, the goal goes beyond product promotion. “It is no longer just about showcasing our products, but about understanding how skills and innovation transform our economies,” he said.

Throughout October, Togolese authorities and partners will assess progress made during previous editions and define new strategies to improve the competitiveness of local enterprises in both domestic and regional markets.

The event reinforces Togo’s ongoing commitment to industrial diversification, value chain development, and private sector empowerment, in line with the country’s 2025 national development strategy.

This article was initially published in French by Esaie Edoh 

Adapted in English by Ange Jason Quenum

 

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