Local firm secures €2.6M to produce top-quality natural pineapple juice

Agriculture
Wednesday, 16 May 2018 17:53
Local firm secures €2.6M to produce top-quality natural pineapple juice

(Togo First) - Togolese firm Jus Délice just raised from Moringa fund €2.6 million (CFA1.7 billion) making it the third largest African investment of the fund ever.

The firm will use the monies to produce top-quality natural (organic) pineapple juice. It targets the Europe which represents more than 50% of global consumption for organic healthy juices. This market is expected to grow by about 10% yearly.   

In detail, Moringa’s financing will be used to build Togo’s most sophisticated juice-processing factory. It will also help Jus Délice develop a large network of farmers practicing organic farming. This will be done with Label d’Or, a local firm created in 2012, which exports most of the country’s organic products. The projected network should count more than 7,500 farmers regrouped as cooperatives and operating in diverse sectors, namely pineapple, mangoes, and oleaginous.

All these align with the firm’s goal to become the region’s leading natural juice producer. Commenting on the development, Clément Chenost, Investment Director at Moringa, said: “We want to make the company a reference in terms of organic juice”.

Moringa is an investment fund which targets agroforestry projects in Sub-Saharan Africa and Latin America. It is sponsored by La Compagnie Benjamin de Rothschild (CBR), and supported by the African Development Bank (AfDB).

Fiacre E. Kakpo

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